Hyrule’s heroes are finally getting the action figure treatment.
Hasbro has officially unveiled the first wave of its new “Heroes of Hyrule” 6-inch action figure collection, inspired by 2023’s The Legend of Zelda: Tears of the Kingdom. The lineup features three iconic characters: Link, Princess Zelda, and the towering Demon King Ganondorf. Pre-orders went live on July 22 at 5 PM PT / 8 PM ET via Amazon, Hasbro Pulse, and Fan Channel retailers.
The Figures
All three figures feature over 20 points of articulation. Link ($27.99) comes equipped with the Master Sword, Hylian Shield, a soft fabric cape, and an interchangeable Zonai power hand. Princess Zelda ($27.99) includes a Decayed Master Sword and an interchangeable right hand. Ganondorf ($42.99) stands over 7.5 inches tall—a “unit” in the 6-inch scale—with a Gloom Sword, scabbard, and interchangeable right hand.
Where to See Them
Fans can get an in-person first look at the prototypes during San Diego Comic-Con (July 23–26) at the Hasbro booth (#3213). The collection is set to launch in Spring 2027, marking the beginning of a multi-year licensing partnership between Hasbro and Nintendo .
For fans who’ve waited decades for affordable, poseable Legend of Zelda figures, Hasbro just delivered. This is only the first wave, so expect more Hyrule characters to join the lineup in the coming years. Pre-orders are live now—but with Ganondorf already towering over the competition, you might want to move fast.
Source: HASBRO
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